Marmot Inc. in the Press

Event sponsorship: A marketing yay or nay?

Event sponsorship: A marketing yay or nay?

There is no doubt that marketing has changed rapidly in recent decades. One main reason for this is an advanced digital transformation and the continuous development of new technologies. Our way of communicating and our everyday lives have changed dramatically. We...

The Power of Building Brand Temple

The Power of Building Brand Temple

In an increasingly competitive, consumer-savvy marketplace, it’s the brands with a higher “purpose” that inevitably stand out from the crowd. So how can you build your “brand temple” to help create an “emotional connection” and build an authentic, loyal customer following?

Meet a CEO: Simon Marmot – Marmot Inc. Marketing

Meet a CEO: Simon Marmot – Marmot Inc. Marketing

I am a hybrid marketing guy which means I don’t just have an advertising agency, or client-side experience. I also have brand strategy, digital marketing and influencer marketing experience so when I get any kind of marketing challenge, I use all my “wonder twin” powers to give a robust recommendation and solution to the challenge at hand.

Want more leads? Seven ways to make your video content work smarter

Want more leads? Seven ways to make your video content work smarter

Before we even begin this topic, think about this for a second: great marketers only have two goals, and they are both completely intertwined. The first is to create an ‘emotional connection’ between the customer and the brand, which generates loyalty and trust. The second is to enable more products or services to be sold. So if you want customers to engage at a deeper level with your video content to ultimately grow sales, you need to always have these two fundamental premises in mind.

Marmot Inc. Named in Top 10 Influencer Marketing Agencies Down Under

Marmot Inc. Named in Top 10 Influencer Marketing Agencies Down Under

As with most of the Western World. Australian businesses have discovered the advantages of incorporating influencer marketing into to their marketing plans. It is no surprise that some specialist influencer marketing agencies have sprung up in Australia. Some traditional agencies have also added influencer marketing to the services they offer. Here is our guide to ten influencer agencies in Australia.

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