About Marmot Inc.
Since 2011. We are a digital marketing agency that collaborates with leading entrepreneurs and brands who are time poor, and finding it hard to scale, to sustainably accelerate their lead flow and increase sales in less than 3 months.
Simon Marmot is the founder of a small but nimble full-service digital marketing agency called Marmot Inc. Marketing. The agency is located in Sydney and our clients love the fact that we do everything for them – the marketing strategy, design and digital implementation to get results and more sales for our clients. We also work remotely with businesses all around Australia and the world.
As a Marketing Consultant, Simon is all about building an emotional connection to help fast track the sales process for his clients brands. He is running his own marketing company providing marketing services and act as a marketing mentor to companies with the aim to help them “outsmart” not “outspend” their competition to accelerate their growth faster. Simon has spent the last 35 years in advertising, marketing strategy, digital campaign implementation and sales, and feels fortunate to have had many brand experiences from various sides of the fence that he draws upon each and every day – Agency (Saatchis), Client side, digital marketing, and has ran his own SME for the last 6 years.
Simon’s superpowers are…insight, empathy and strategy! Simon has the ability to understand your customers, identify their struggles, and provide marketing strategy and solutions to their problems, that will help differentiate your business from competitors and provide real value to your customers. Creating a compelling value proposition is the key to a great business and makes marketing easy, and this starts with understanding customer needs. Getting the strategic thinking part done up front then makes the roll out of campaigns more focused and effective for key stakeholders and results overall.
Simon and his friendly team are currently running several successful multi-channel lead generation campaigns for B2C and B2B businesses who are mostly based in Sydney but also providing a service to other neighborhood cities. Simon really knows his stuff and has been lucky enough to work with the NSW Board of Education, David Jones, IKEA and other SME’s in everything from ladders / Attic conversions to organic food brands & technology/SAAS software services, Equity & FX Brokers, and even consulting to a business coach. Funded startups and medium sized businesses are our sweet spot.
Simon’s Story
I’ve been in marketing for over 30 years, working across agency, media and founder-led businesses.
Early on, I worked in media under Kerry Packer on Gourmet Traveller, then moved into agency life where we ran integrated campaigns around John Laws — including the iconic “You know what I mean, Valvoline” work — before joining Saatchi & Saatchi across Sydney, London (on P&G across Europe) and Vietnam.
Client-side, I was Founding Head of Marketing for Bell Direct (an Australian equities trading platform), led marketing for Time Magazine, helped build Cudo (like Groupon) from zero to one million subscribers in 12 months (backed by Channel 9 and Microsoft), and later became Marketing Director at Mamamia alongside Mia Freedman.
Over the past decade, I’ve worked closely with founders and professional service firms, helping them move from scattered marketing activity to clear, commercially aligned growth.
I’ve led agency teams, built in-house functions, and operated in hybrid models where I provide direction and sequencing — while still being happy to roll up my sleeves when needed.
I’m big on clarity, strong positioning, and marketing that actually drives commercial results.
What We Offer
Fed up having weak, inconsistent sales – feasting one month then famine the rest? Using a combination of digital channels simultaneously Simon and his team can help businesses ‘Un-stack the digital maze’ to create a personalised, predictable and solid marketing system that allows constant month on month growth to improve your lead quantity and quality. Finally stop that feast or famine cycle once and for all.
What Makes Us Different
Most digital marketing companies want to rush into setting up and running campaigns for you. That is fine but what about the concept of getting your house in order before you start spending thousands or tens of thousands of dollars on marketing campaigns. As your marketing advisor, together with my team we can do the ‘thinking’ and the ‘doing’ i.e. implementation of campaigns based on a brand and strategic vision. This simply means we help you develop a plan to success – where is the business going, and how are we going to get there, which ultimately includes the brand positioning, key messaging, values, personality and a disruptive marketing strategy that acts as our compass to ‘out-think’ not ‘out-spend’ the competition in your industry.
Getting your brand and key messaging in order before you run campaigns simply means the money you spend on any campaigns will work much harder for you and will ultimately give you more clients for less spend in the end.
We use a simple four step process to achieve our goals:
The Marketing Roadmap: 4 Step Process
