CHIC Management: Corporate Refresh & Website Design

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CHIC Management manages the careers of some of the world’s leading names in modelling – Alyssa Sutherland, Jessica Gomes, and Cheyenne Tozzi, just to name a few.

CHICs’ clients are global, and CHIC is often the first point of contact when looking for both emerging and established talent to represent their brands. Their models have appeared in the world’s most recognised publications– UK Vogue, French Vogue, Italian Vogue, Numero, i-D, Interview, and Harpers Baazar. CHICs’ models appear in campaigns for some of the world’s leading fashion houses – Chanel, D&G, Gucci and Dior, to name a few. CHICs’ models also grace the international runways each season, walking for the industry’s most acclaimed/renowned designers.

The integrated services and complete management package provided by the CHIC group are admired by the industry. They encapsulate high fashion & commercial models, celebrity endorsements, music artist management, licensing, product placement, photographers, make-up artists, hair stylists, interior designers, fashion designers, fashion stylists and full production facilities for stills and digital work. CHIC has also recently launched ‘Atelier Talent’ which represents talent across film, television and theatre productions. And finally they have included CHIC Bloggers Management as a full service digital strategy.

The re-Branding & design challenge was all about housing the numerous and various sub brands and business units that would fit neatly underneath the CHIC Management masterbrand. We wanted to ensure that the design was different enough to a typical fashion site but still stylish to create a certain mystique about the brand whilst still being approachable.

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